Your clients are on Pinterest. Are you?
Your clients are on Pinterest. Are you?
READ THE LATEST
Pinterest News
You’ll find the latest news about Pinterest right here! Visit our blog for tips and resources to boost traffic and sales with Pinterest.
Overline
READ THE LATEST
Pinterest News
You’ll find the latest news about Pinterest right here! Visit our blog for tips and resources to boost traffic and sales with Pinterest.
Pinterest Adds New Badge to Showcase Your Pin Marketing Knowledge
Pinterest has added a new way to showcase your Pinterest marketing skills, with a new type of badge that you can earn via its Pinterest Academy education platform. Now, you can earn and share your “Performance Essentials” achievement, which is awarded to those who complete the latest Pin Academy course.
Read more at socialmediatoday.com
Pinterest Shares Data on the Power of Positivity for Social Media Ad Response
Pinterest has published a new report, in partnership with MAGNA, which looks at the impact of positivity on social platforms, and the broader benefits that an overly positive user experience can have on ad response.
Read more at socialmediatoday.com
25 Must-Know Pinterest Stats for Marketers in 2025
Pinterest is a visual social media platform that many people use for planning projects and finding inspiration. This makes it an excellent network for different types of brands and industries to connect with their audience. Wondering if Pinterest could be a good fit for your brand? You’ll want to look at some key Pinterest statistics to find out.
Read more at sproutsocial.comBuilding Holiday Finds: How Pinterest Engineers Reimagined Gift Discovery
[…] With 85% of weekly US Pinners having made a purchase based on Pins from brands, we saw an opportunity to create a more streamlined gift discovery experience that meets Pinners where they already are — at the early stages of shopping inspiration.
Read more at medium.com
Pinterest Plans Coachella Pop-Up, Forecasts Festival Season Fashion Trends
Pinterest is marking the second year of its partnership with the Coachella Valley Music and Arts Festival with a preview of the hottest festival-inspired trends and an immersive pop-up designed by Chappell Roan’s creative director.
Read more at retailtouchpoints.com
Pinterest Shares Tips on How to Maximize its Automated Performance+ Ads
Pinterest has shared some new tips on how to get the most out its automated Performance+ campaigns, which utilize AI to improve ad targeting, and get your promotions in front of the right audience.
Read more at socialmediatoday.com
Pinterest Outlines its New Feed Module Display
Pinterest recently added these full width module types in stream, in order to encourage different types of feed engagement, by highlighting related topics and/or other elements of interest for Pinners.
Read more at socialmediatoday.com
How Pinterest Went from Selling Views to Selling Clicks and Conversions, with CRO Bill Watkins
On this episode of the Digiday Podcast, Watkins talks Pinterest’s lower funnel ad offerings, and balancing an increased ad load with the user experience.
Read more at digiday.com
Pinterest Begins Labeling Generative AI Content in Pins
Pinterest has now officially implemented a new policy to label AI-generated images.
Read more at socialmediatoday.com
Positivity pays off: Australian brands leading with love see greater engagement
In a shifting media landscape, brands are under pressure to maintain campaign performance and support their bottom line. A brand’s values and performance are critical considerations for advertisers. As social platforms face policy changes and platform-specific risks, the pressing question for marketers is: Where is my next move?
Read more at adnews.com.au
The Secret to Creating Standout Pinterest Boards
You might know Pinterest boards as a place to save, collect and organise inspiring ideas. But better yet, these collections of ideas are an easy way to showcase your content, tell your story and enhance your discoverability, all in one go.
Read more at create.pinterest.com
Primark and Pinterest Team Up for New Trend-Led Homeware Range
Primark has partnered with Pinterest to launch a new homeware collection inspired by trending interior searches on the platform, marking a shift in how retailers are integrating social media-driven insights into product development. The collaboration will see three trend-led collections—Cosy Cottage, Minamaluxe, and Dainty Décor—rolled out across more than 100 Primark stores.
Pinterest Plans to Roll Out More Transparent AI Labeling on Posts
[…] Pinterest is looking to improve its labeling of AI generated content, which will ensure that users can more easily spot these posts among the various Pins presented.
Read more at socialmediatoday.com
Pinterest Appoints New VP Of International Enterprise Sales
[…] In this newly created role, van Steenberge will strengthen Pinterest’s international expansion across EMEA, Latin America, and Asia-Pacific by leading innovative cross-regional strategies.
Read more at bandt.com.au
Pinterest Reports Record Usage and Revenue in Q4
Pinterest has published its latest performance update, which shows that the app reached new highs in both active users and revenue in Q4, as it continues on its path towards driving more product discovery.
Read more at socialmediatoday.com
Pinterest Pays Tribute to Influential Black Creators for Black History Month
Pinterest has announced a new campaign in honor of Black History Month, which pays tribute to the impact of Black fashion creators. Called “Tailored”, the new campaign aims to highlight how Black creators have changed the broader fashion industry.
Read more at socialmediatoday.com
Pinterest Shares Guide to Key Marketing Moments for the Year Ahead
Pinterest has launched its 2025 marketing moments calendar, to help you plan for all the key dates and events of the coming year. But Pinterest had taken a different approach with its listings, expanding it from just a basic calendar display, to a broader overview of different celebration types, as well as “life moments” to consider in your planning.
Read more at socialmediatoday.com
Pinterest Highlights its Improving Ad Options
This week, Pinterest has launched a new mini-site which highlights the benefits of its evolving ad tools, and how brands can use them to advantage.
Read more at socialmediatoday.com
Pinterest Highlights Key Color Trends for 2025
Today, Pinterest has launched its second annual “Pinterest Palette” report, which provides an overview of key color trends in the app, based on research conducted for its Pinterest Predicts trends listing.
Read more at socialmediatoday.com
Pinterest Goes “All In” On Bridging The Gap Between Discovery and Purchase
At CES in Las Vegas, companies are placing their bets on what trends will drive growth throughout the rest of the year. Pinterest, for one, is putting its chips on shoppable ad formats. […] The company’s main focus is making it easier for users to buy through its platform.
Read more at adexchanger.com